Senior Multichannel Executive - JD Ireland
Bury, United Kingdom
2d ago

To manage the execution of the content and digital marketing activities for the Multi-Channel sites / devices in the Republic of Ireland market.

Managing multiple marketing channels to deliver sales targets, and planning activities to support the growth in sales and brand awareness.

  • Regularly reviewing, evaluating and benchmarking our Multi-Channel proposition to deliver the sales and profit plan. Providing weekly reporting on trading activities and performance.
  • Maintaining and developing the trading activities in such a way that continuous improvements to visitor numbers, get to product rates, and conversion rates are delivered.
  • Deliver appropriate revenues in line with the target plan and monitor costs to ensure profitably targets are achieved.
  • Ensure a multi-channel marketing calendar is maintained for the market, which is in line with the overall campaign and activities, but localised to the market.
  • Liaise with all stakeholders such as PPC, SEO and Affiliates, to ensure traffic targets are acheived while remaining within budgeted cost of sale levels.
  • Managing the social media strategy for the market with support from Social Media Executive.
  • Working with the Conversion, Content and Online Merchandising teams to maximise onsite conversion. Continuously identifying, testing and implementing improvements.
  • Ensuring that any direct reports are appropriately equipped to undertake their duties and that the facilities enable their efficient conduct of work.
  • You have excellent organisational, verbal and written communication skills.
  • You enjoy working as part of a team in a fast-moving environment.
  • You have strong presentation skills and attention to detail.
  • You are passionate about our great community.
  • Experience in commercially driven, retail business is advantageous but not essential.
  • A degree in marketing / online marketing would also be desirable.
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