Client Strategist
AIA Worldwide
London, England
1d ago

Overview

Purpose of Position :

This role will work closely with your assigned clients to identify their needs and / or challenges and recommend targeted solutions that incorporate appropriate Radancy digital products and services.

This person would be a hands-on, strategic leader responsible for partnering with senior level clients. The ability to grow revenue on assigned client base is key.

Duties & Responsibilities :

  • Diversifying and grow assigned accounts to ensure client retention
  • Act as the primary point of contact for assigned clients; escalate, track and solve client issues
  • Develop and maintain strong active relationships with key client stakeholders
  • Develop proposals and campaign strategies that tie tightly with each client’s resourcing plans
  • Oversee and / or deliver a wide range of projects which could include media plans, marketing collateral and digital / social content
  • Drive established goals across relevant KPIs and balance business yield focused with client desired metrics.
  • Identify opportunities for performance improvement and upsell.
  • Actively encourage development of team members through individual’s direct coach / Manager
  • Working alongside the Client Partner and Sales Director assessing the suitability of potential new business for inclusion in team portfolio and proactively suggesting potential target clients.
  • Financial Management budgeting, forecasting, reporting and pipeline
  • Performance management of Account Manager
  • Skills & Requirements :

  • Proven experience within client service environment - advertising / marketing or communications background
  • Proven experience, knowledge and understanding of the full media landscape, both online and offline (eg. all channels including social, search, programmatic, job boards, audio, OOH)
  • Ability to demonstrate delivery of attraction solutions within the full media landscape (as detailed in point above)
  • Thorough knowledge of the recruitment marketplace and all media channels
  • Ability to work with designated and virtual teams
  • Thorough knowledge of human resources practices
  • Demonstrable commercial acumen
  • Presentation skills - both creation and delivery
  • Excellent communication skills - both written and verbal
  • Proven working knowledge of brand conceptualisation and development
  • The ability to build strong relationships
  • The ability to lead a team and influence others
  • Knowledge of working on Global / European clients is desirable
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