Marketing Manager
AppsFlyer
London London
6d ago

Responsibilities

  • Events . You’re passionate about events and will work with Sales, Customer Success, Partnership Development and third party partners, such as trade associations and conference organisers, to create a pipeline of events across all markets that help raise AppsFlyer’s brand awareness, position the business as the domain authority for mobile measurement and deliver new leads and existing customer touchpoints to help achieve revenue and strategic goals
  • Sales enablement. Your Sales and Customer Success team needs you to provide them with a world class portfolio of sales assets, including product collateral, case studies, testimonials and other related materials.
  • You’ll have the help of the Global Product Marketing team and will work closely with them to prioritise requirements and localise existing content

  • Content, thought leadership & PR . You enjoy creative copywriting and are responsible for positioning AppsFlyer as the market leader in your local markets.
  • Working closely with the Global Content & Mobile Insights + Comms teams, as well as local PR partners, you’ll create thought leadership campaigns to promote AppsFlyer’s portfolio or cross-

    device measurement and fraud protection services. These could be anything from blogs and white papers, to major PR campaigns or event content

  • Data . You’re all about the numbers. As the lead for the individual country growth squads, you’ll be responsible for managing ongoing growth initiatives, reporting the results of our time and financial investments and optimising our activities on an ongoing basis.
  • You’ll have the support of our Global Marketing Operations team to do so, as well as numerous BI tools

  • Team player . You’re a go getter with a great team spirit. You’re happy being part of a close knit team that works hard and plays hard and you’re not afraid to roll your sleeves up and do what’s right for the team
  • Requirements

  • 4-7 years experience in B2B marketing roles ideally within the technology, SaaS or mobile software sectors
  • Exceptional writing, communication, presentation and project management skills in English & German
  • Passionate about technology and the latest trends and best practice in B2B marketing
  • Ability to own the entire roadmap and think strategically as well as being a tactical executor
  • Ability to own reporting for each market and analyse and optimise ROI on an ongoing basis
  • Preferred Requirements

  • A degree in Marketing or related subject area
  • Ability to speak an additional relevant language is highly desirable, but not a must have
  • Knowledge of the mobile marketing and MarTech landscape
  • Being introduced by an AppsFlyer team member
  • Apply
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