The immediate opportunity is to work in our global growth marketing team and be a point of collaboration between several teams, such as marketing, technology and business intelligence, to ensure the business is empowered to execute on their CRM strategy into 2019 and beyond.
Sitting in the Global CRM department, the role has an international scope to support local market requirements via program development, strategy, best practises and recommendations.
We’re looking for a CRM Executive superstar to work with us to transform our CRM activities and programmes by executing a best-
in class strategy that successfully grows our CRM channel and establishes multichannel CRM as a key lever in getting our customers to order more frequently as well as retaining more of them.
This is an exciting opportunity for an experienced CRM Executive to join a new team working with the CRM Manager to build out a lifecycle centric programme to deliver on our ambitious business targets.
This is not just about increasing open rates or growing click-throughs; this is about driving revenue from CRM as well as growing our customer lifetime value for one of the UK’s most successful e-commerce brands.
You will have day to day responsibility for defining and delivering our ambitious CRM plans, ensuring our activities align across markets.
You’ll also work closely with our copywriter and designer to deliver campaigns which excite and entice our customers to come back again and again.
You’ll need to be experienced with CRM tools, unafraid at working at pace and juggling multiple projects internally as well as be highly numerate and analytical continually reviewing and optimising our CRM activities.
Great looks like :
Extensive experience of building and executing complex personalised CRM activity
Working with creative teams to bring your ideas to life
Support on development of personalised content across CRM programmes / campaigns
Ideally experience of working with Braze or enterprise level ESP
Implementing testing and optimisation to continually improve communications, across email, mobile push and SMS platform
Understands the customer lifecycle, and how to influence frequency and loyalty through CRM Activities
An eagle eye for detail thorough and conscientious. Always strives for perfection.
Analyse campaign results on a regular basis, making recommendations & implementing changes based on findings
Share and learn best practices with global territories and ensure the right tools / software are in place to enable us to deliver our goals
Act as the voice of the customer at all times
Keep up-to-date with marketing and technology trends; mobile CRM, content, data, etc.
Required skills and experience
The idea candidate will have bundles of energy and drive
A positive / can do attitude, with drive and passion for CRM
Experience of Braze or similar customer engagement platforms
Good knowledge of Email Marketing KPIs and ability to actively analyse campaigns
Experience developing and executing lifecycle programmes which drive lifetime value
Good understanding of HTML and best email practices
Flexible and comfortable working in a change-oriented, fast-paced environment
Ability to work across creative and technology teams
Experience in ecommerce or related industries
Excellent attention to detail
Understanding and experience of data segmentation and serving personalised content to customers via various direct channels (emails, push, SMS etc.)
Ability to learn new technology quickly
Worked for a tech company and get the data
Desire to become part of a hard working, fun digital marketing team
Experience of setting up mobile push and SMS campaigns
Ideal candidate profile :
You’ll have the ability to communicate with the wide variety of stakeholders this job will touch, and will be truly passionate about delivering excellent customer experiences through CRM activity.
The ideal candidate is good fun, full of ideas, passionate about our brand and a helpful team member to have around.
Just Eat is an equal opportunity employer and values a diverse and inclusive workplace. All qualified candidates will receive consideration for employment without regard to age, race, colour, religion, genetic information, sex, sexual orientation, gender identity, national origin, disability status, or any other characteristic protected by law.
For more information about Equal Opportunity in the Workplace please click here.
Just Eat is committed to working with and providing reasonable accommodation to job applicants with disabilities. If you are a qualified individual with a disability and need an accommodation or accessibility assistance to complete the online application, please contact us at recruitment just-
eat.co.uk for assistance.