Paid Search Executive
News UK
London, GB
19h ago

Job Description

News UK is a company full of talented, dedicated and creative people. We are an ambitious and ever-growing organisation with a passion for storytelling, capturing moments, meaning and magic to make sense of the world.

Our newspapers reach more than 30 million people each week and include The Sun, The Times and The Sunday Times. News UK is also home to Wireless, a leading UK and Irish media company boasting independent local and national radio stations.

Your Role : You will deliver the paid marketing activities (paid search, app store, affiliate) that drive performance growth for leading titles including The Times, talkSPORT, Virgin Radio and the Sun, with the aim of improving financial performance, increasing performance for lifetime value to further enhance all marketing touchpoints with our new and existing customers.

Day to day you will :

Create & Activate Paid search strategies, across Google & Microsoft Ads to help achieve forecasted campaign goals for News UK Brands

Develop campaigns with a test and learn approach to audience targeting, ad copy and bid adjustments.

Optimise Paid Search campaigns to improve performance against company KPIs

Present strategies & forecasts to key stakeholders across the business educating them across the medium

Report back to the business on performance of campaigns during weekly trading calls

Monitor budgets to ensure campaigns do not overspend and efficiently meet performance targets

Work with Senior Performance Marketing Manager in developing your APP and affiliate marketing skills to help activate further tactics that will drive success.

Assist with APP and affiliate marketing program day-to-day activities.

What we’re looking for from you :

Hands-on experience of working within integrated marketing teams focused on the UK consumer on Paid Search, App marketing and Affiliate channels

Working knowledge of Google Ads, App marketing, Affiliate marketing, Google Analytics and related platforms

Broad understanding of tracking and reporting with a desire to learn

A great team player with clear and concise communication skills

Strong work ethic who thrives off personal accountability and ownership

Life at News

At News UK some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you need.

We can’t promise to offer exactly what you want, but we do promise not to judge you for asking.

We champion diversity and inclusion, we strive to maximise and encourage every individual’s potential and ensure everyone feels valued.

We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes.

We also have 8 employee-led networks; Cultural Diversity, News is Out, GenZ, Sustainability Champions, News for Parents, Women in Tech, News UK Christian Fellowship and we are awaiting the launch of our Women’s Steering Group.

We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. We offer private medical insurance covering pre-existing conditions, discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes, and a Bikes for Work’ scheme, as well as offering opportunities for physio / massage, counselling and legal support.

In addition we also offer :

  • A generous pension scheme with employer contributions of up to 5%;
  • 25 days holiday and up to 4 volunteering days per year;
  • Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;
  • Wide range of training available, plus full LinkedIn Learning access.

    We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.

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