Senior Analyst, Customer Analytics
Egencia
London, UK
2d ago

Position Overview :

If you’d like to join one of the leading and most exciting online travel companies in the world and if you have a passion for using Big Data sets to deliver advanced and actionable customer insights, this role may be for you!

The Hotels.com Customer Analytics team is looking for a Senior Analyst to join the team and support our ambitious email base growth strategy.

In this role, your responsibilities will include (but won’t be limited to) :

  • Evaluating the financial viability of working with new partners to acquire new and valuable email addresses
  • Developing a robust methodology to understand and track over time the incrementality of previously purchased email subscribers
  • Identifying levers to increase the long-term profitability of Acquired email addresses, through the creation of new segmentations and / or models
  • Modelling the long-term impact of increased email address acquisition on the health of our email subscriber base and email channel growth to enable more accurate forecasting
  • Desired Skills :

  • Demonstrated experience of using R, or similar tools for data analysis, structuring, transforming and visualising big data (strong SQL skills are a must)
  • Clear presentation of findings and guiding next steps at various points
  • Focus, resilience and great at problem solving. Able to easily continue to find solutions and work towards goals when setbacks / hurdles occur
  • Ability to build statistical models (such as linear regression, logistic etc.) is a bonus
  • Willing to learn new frameworks and languages required for the task
  • Hands on use of big data in large projects using Hadoop or Spark is a bonus
  • Work Experience and Education Guidelines :

  • Minimum of a Bachelor’s degree in Statistics, Mathematics, Economics, Data Science or similar and 3+ years working in a role focused on CRM analytics, customer insight, statistical modelling, data science or similar
  • Solid understanding of online marketing, preferably in a past or current role
  • Experience of the travel industry a bonus
  • Why build your career at Hotels.com?

  • The online travel market never stands still; the opportunities are huge and the competition fierce. Failing to innovate isn’t an option so we empower intelligent people with the scope to make a difference and autonomy to experiment.
  • We work hard to create a supportive, collaborative, and fulfilling work environment where you can define and progress your career.
  • Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
  • Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

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