Regional Account Executive - Impulse (NE London)
Red Bull
London, England, United Kingdom
6d ago

Our Regional Account Executives take their territories by surprise. They think DIFFERENTLY and act QUICKLY. Our Executives look for innovative ways to disrupt the category and make quantum leaps ahead of our competitors .

often before they even realise what has occurred! Reporting to the Sales Manager, as a field based Regional Account Executive, you will be responsible for delivering sales targets within an existing and new customer base, by strengthening existing relationships and creating new business opportunities whilst becoming an expert in not only the Soft Drinks category but also your territory.

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with :

Deliver availability & volume objectives as agreed by NAM

Implement relevant point of sale reflecting the promotional calendar

Introduce new lines of Red Bull products as appropriate to retailer

Achieve specific volume, distribution, Share of Space and Additional Placement objectives across customer base, as agreed with NSM

Complete an analysis of ad-hoc promotions to ensure future developments and improved use of tactical budgets

To ensure customers do not have "Out Of Stocks" on all Red Bull lines

Establish effective joint working relationship with key people both internally and externally, including regular reviews with key stake holders

Optimise all aspects of your contact matrix to drive availability and maximise our perfect store pillars

Demonstrate the success & added value of joint relationships to expand on an army of advocates

Implement retail strategy as agreed with Impulse Sales Manager

Achieve specific availability and perfect store objectives across customer base, as agreed with Impulse Sales Manager

Manage multiple operating groups in your region dealing with the key decision makers to achieve maximum PSR across their portfolio of stores

Leverage joint business plans and local terms to achieve PSR objectives

Managing complexity to ensure excellent communication and reporting are delivered at all times

Create and manage your own account portfolio to achieve your specific objectives through analysing your individual reports

Experience

Your areas of knowledge and expertise

That matter most for this role :

  • FMCG experience
  • Regional Account Management experience
  • Cross category working knowledge of commercials such as cash margin & POR is essential
  • Intermediate level Microsoft Excel, Word and PowerPoint is essential
  • Valid UK driving licence with minimum 12 months driving experience
  • We value experience over formal education
  • Fluent in written and spoken English
  • Travel up to : 75%
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