Position at MediaCom
MediaCom Boots Senior Planner
Overview of job
We are looking for a Senior Planner to join the Boots Retail planning team. Working across the Boots retail account the Senior Planner will play an integral part of the planning process and will work with a Manager and AD to deliver innovative campaigns across all media channels .
The successful candidate will get to work across the entire campaign life cycle - from strategy to execution . Retail plannin g spans a number of varied categories : Health, Wellness, Beauty , Opticians and Gifting (Christmas, Valentines, Mother's Day) .
There is an increased focus on digital first planning which will provide a brilliant basis to upskill across all digital channels & aid develop ment of both brand and performance planning skillsets.
Reporting of the role
This role reports to the Account Manager.
The three best things about the job :
This means there is the opportunity to strengthen your planning skillset by work ing on a range of different sized campaigns, with varied strategic objectives (from brand building to performance / conversion) across all media channels which will provide you with really solid experience.
We also work as one WPP team in conjunction with the creative agency Ogilvy giving you the opportunity to work as part of a truly integrated media & creative team.
moving into new categories such as " W ellness " & utilising technology by developing their online health propositions. O ur client & team's biggest focus in 2021 / 2022 is delivering on Boots vision of "mass personalisation at scale" & ensuring we are a customer first advertise r .
This will enable you to get first hand experience of how we are starting to use data & technology to personalise our comms across 1,000s of products across various core audiences.
Measures of success -
In three months, you would have :
In six months, you would have :
R esponsibilities of the role :
The Senior Planner should :
What you will need :
As The Content + Connections Agency, we believe everything is connected. At MediaCom, our unique approach to planning and buying across Paid, Owned and Earned media optimises our clients' entire system, not just individual channel silos.
Content' is any form of consumer messaging that connects brands to their consumers, while 'Connections' ensures no dead ends or wastage through disconnected content.
We look beyond our own expertise and assess the bigger picture : How do we all play a role within our clients' broader communications system?
Through our uniquely connected eco-system of diverse communications experts working we achieve this - interpreting the bigger picture and fuelling future business success.
Our people are at the heart of everything we do; we firmly believe in our "People Fi rst, Better Results" philosophy. We aim to ensure that that our employees' skills are constantly evolving, and so provide all MediaCom staff with training and development and regular appraisals to enhance their performances and guarantee great results for them and the company.
We aim to be the only agency that talented people want to work for. We do this, not only by stimulating and challenging our people through great work and outstanding clients, but by providing a variety of learning programs, cultural initiatives and an exciting environment to invigorate our employees personal and professional career development.
MediaCom was named Campaign's Agency of the Decade and received top marks in its 2016 School Report.
To find out more about MediaCom visit us here : www.mediacom.co.uk