UA Manager
Hutch Games LTD
London, UK
7d ago

UA Manager / Campaign Manager, Hutch Games London

Job Description

At Hutch, we aim to make the best mobile racing games in the world. Our most recent titles Top Drives and Hill Dash 2 build on our previous success, and we’re launching two more titles this year.

Our UA is run internally and we know there are many more opportunities to exploit both now and in future and that’s where you come in.

Hutch believes in empowering and trusting our teams. We work from home on Tuesdays and Thursdays, and have flexible hours the rest of the time.

Ideas for our games are welcomed from all parts of the business. The six-person growth & insight team is currently evenly split male / female, and we welcome applicants from all backgrounds.

As a UA Manager / Campaign Manager (depending on experience), your task will be to run UA campaigns that maximise profit across multiple titles.

Some examples of the work you will be involved in :

  • Planning our high-level UA strategy : which channels, campaigns, audiences etc
  • Designing and putting together campaign materials, working with our artists
  • Analysing and optimising campaigns
  • Keeping up to date with the field in order to exploit new opportunities
  • Depending on experience, you might also be helping us with

  • Our approach to measuring true ROAS
  • Our high-level strategy to maximise profit
  • The way we conceive and develop games to improve their odds of scaling
  • Desired Skills & Experience

    Essential.

    Experience running mobile UA campaigns on Facebook and other channels.

    Comfortable running and optimising multiple campaigns.

    Competent with Excel.

    Desirable. Two is fine. None are essential.

    Games insight

    Do you have a good insight into what makes mobile games succeed or fail? Do you have a good idea of who the audience is likely to be for a given title, and how they are likely to monetise?

    Miscellaneous other desirable things

  • Curious driven to discover underlying explanations of things, just for fun
  • Creative if your first 5 ideas don’t work, you can think of another 10
  • Business mind-set you focus on what will have an impact, not just what’s new and cool
  • Experience in statistics, or modelling, or other such generally useful techniques
  • You’ve played a game by Hutch and have some good ideas on how to market it!
  • To Apply : Contact stating the job title in the email subject

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