A truly rare opportunity has arisen for a highly skilled marketeer to join a business, who offer unique digital marketing services using progressive and bespoke marketing platforms that get straight to the consumer, delivering effective results.
Unlike most roles in Scotland, you will get the opportunity to run campaigns across APAC, EMEA and NA. This is a true international marketing role.
A new and exciting role within the company, your initial focus will primarily be on supporting the continued growth in the Indian market.
You will be joining a fast paced, dynamic business to help drive change and innovation. This could be the next exciting step in your career as you will get to come in with a progressive mindset and apply your expertise to shaping the digital and content vision for the market, increase engagement and provide a better understanding of customer and visitor behaviour.
The role holder will work closely with Senior leadership and needs to be comfortable working with teams across Marketing, Technology as well as C-Suite.
The Role :
Manage all digital web properties focused on the Indian market to support overall business objectives for the region;
Help create and manage the content strategy for thought leadership and amplification across the Indian market;
Work with Marketing and Technology teams on the various channels to market what, why, how, who, KPIs, impact;
Support the management of global SEO / SEM activity;
Support the creation of a strategy for insightful data reporting for digital and content that drives action and helps optimize budget;
Coorindate with other Marketing activities to deliver an online strategy for programme, campaigns, events, product launches;
Help create and deliver a social strategy;
Support the management of budget for the market in line with objectives set;
Assist in the design and implementation of Customer Relationship Management (CRM) activity to increase engagement with email, SMS and Push subscribers.
Your Experience :
You will have experience within an International Marketing environment;
Minimum 3-year experience of working in a Marketing Agency;
Minimum 3-year Marketing Account Management experience;
Have excellent knowledge of paid media and organic search strategies;
Have excellent knowledge of email & SMS marketing campaigns; &
Experience of working in international markets, with experience of doing business in the Indian market an advantage.
Please apply below for immediate consideration.