Job Summary :
A permanent opportunity to join our newly expanded E-Commerce team working with our online retail partners to maximise sales for Disney licensed product across all categories.
The Senior Manager will create the strategic retail account framework for the third party e-commerce businesses, identifying opportunities with third party platforms / retailers and key accounts.
Working closely with internal Disney stakeholders, category teams, licensees and franchise teams to develop the strategies and deliver KPI driven, measurable and sustainable consumer products growth with third party e-commerce retail accounts.
Through a prioritised, scalable and commercially orientated retail account focus, the Senior Manager will ensure that opportunities identified for growth are fulfilled by creating opportunities for The Walt Disney Company (TWDC) merchandise to be sold into e-commerce channels and with consideration to Disney's wider franchise priorities.
Review and develop Disney's third party e-commerce retail account strategy in line with the overall Disney retail strategy.
Engage the team in this strategy and translate it into KPI driven, measurable objectives
Present the third party e-commerce retail account strategy to key stakeholders, external and internal, and gain their support and buy-in, aligning on agreed objectives and targets
Create, develop and execute a standardised and consistent approach to working with EMEA third party e-commerce retail accounts, across local markets, with licensees across different categories
Build and maintain relationships with virtual teams to assist in strategy delivery, liaising closely with local retail account teams to ensure two-way information flow, consistent strategy development and agreed KPIs
As part of strategy formulation, ensure anticipated priority retail account opportunities are fully scoped and reviewed with long-term commerciality in mind, adopting an initiate / grow approach
Review current key retail account ways of working, inclusive of tools and paid for resource, seeking scalable efficiencies
Unlock and put in place access and processes including standardised reporting, enabling actionable retail account product measurement and insights
Work closely with key stakeholders in wider EMEA e-commerce team and internal category teams to develop new business models and grow the licensed consumer products business
Support key retail accounts in delivering rapid growth plans with priority licensees
Constantly strive to improve licensed product listings on retail platforms and explore unique selling point (USP) and exclusive opportunities
Basic Qualifications :
Extensive experience of delivering results with key e-commerce retail accounts, in-depth understanding of the digital ecosystem, web analytics and usability at a regional / local level, as appropriate
Experience of managing stakeholders within an omni-channel, matrix organisation, with an understanding of current third party e-commerce operations, commercialisation and process delivery
Experience of working in branded consumer environments (retail / supplier) with an understanding of digital performance marketing and brand management
Significant experience working with global key retailer accounts is essential
Proven experience of developing the performance of a team
Proven experience of building effective senior level relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals