ROLE OVERVIEW : MANAGER, COMMUNICATIONS DESIGN
As a Manager within Communications Design, you are responsible for managing the production and application of accurate and insightful consumer, cultural, media and market intelligence to contribute to an impactful communications ecosystem for your client.
With clear direction from your Account Director, you practically take the strategic design imperatives and communications idea and deploy a variety of data and intelligence to identify appropriate communications solutions.
You are able to plot the course of action your team of Communications Designers needs to take, to address the challenge (tasks, approaches, tools, and timelines) and ensure best practice, innovative thinking is applied to the communications design fundamentals.
In this role, you are responsible for the preparation of the communications flowchart, and ensuring the communications plan is built on solid, data rich fundamentals that help brands grow.
Working with partnerships, media vendors, and your communications design team, you ensure the accuracy of the inputs required for the development of the flowchart, and are responsible for ensuring any changes made to the approach are reflected in the plan.
With experience in Communications Design role, you have experience with agency planning tools and techniques and how to best apply and adapt these for a given scenario.
You have a keen eye for detail and understand the importance of flawless delivery and execution. You are a gifted planner who is able to synergize multiple data points into a cohesive story around the communications idea.
You are a strong and nurturing manager, able to ensure your support design talent are able to produce high quality planning inputs that result in an effective, culturally resonant, highly connected communications solution.
Initiative are a key strategic partner for the Converse so an interest and competency in the strategic side of planning is important to this role.
As an agency, we are also expected to provide creative solutions to business challenges so a history of being able to provide these is also crucial for a successful candidate.
Lastly but importantly, you will be passionate about good marketing ideas.
ROLE AND RESPONSIBILITIES :
Key Performance Indicators (KPI’s) :
Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We’re not the biggest agency in town. So rather than outsize our competitors we must outsmart them. That’s why we’ve built the strongest strategic capability of any agency in the market.
Core to this strategic capability is an obsession with culture and how brands can pivot from brand advertising (which is forgettable) to cultural branding (which is highly memorable).
Our new world model is comprised of four central craft centres Client Advice and Management, Strategy, Communications Design and Partnerships.
We guarantee that your career with us will be varied and exciting. Every day in this fast-paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.
You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-
house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses.
In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-
size learning sessions and on the job training and development.
We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.
When you join us, we want to make sure you feel valued and that you are rewarded for your fantastic work. So we also offer a range of benefits :
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