Mars Data and Analytics Media Planning Manager
DataTech Analytics
, Greater London - Negotiable, GB
1d ago

Data and Analytics Manager - Negotiable Salary Plus Benefits London J10611This consultancy, specialising in media, is enjoying great success.

They have a unique industry leading & transformative media vision at the heart of which is the use of data applied intelligently to drive more effective demand and conversion.

They are searching for the best people to help drive this forward to build a team fit for the future. If you meet this challenge, please let Rachel have a copy of your CV Role & Responsibilities

  • Responsible for ensuring all available data, insight and the tools provided are being used to optimise marketing activity.
  • Be involved in designing and managing the measurement framework for the client.
  • Working closely with clients and all internal teams.
  • Ensure that results and data are a central part of the planning process.
  • Have a good understanding of marketing strategy and business concerns for both clients and the business.
  • Demonstrate a keen interest in innovative analytic techniques, particularly around single-source measurement. Experience & Skills Required
  • Educated to degree level in Economics, Maths or Stats 2 : 1 or above highly advantageous.
  • Several years’ experience in marketing with a focus on analytics.
  • Ideally you will be a very media savvy analyst or a very analytically focused planner.
  • Confidently use various analytical techniques and tools to help answer business critical questions
  • Able to convert analysis into real world actionable solutions.
  • Possess strong client facing skills, with the ability to explain complex analysis clearly and simply
  • Have excellent knowledge of Excel, common econometrics packages and PowerPoint
  • Experience of analytics across a range of different sectors, FMCG particularly desirable
  • Knowledge of Eviews, Access, SPSS, VBA and R a clear advantage. If you fit the above job description, please contact Rachel Keane on 01256 314 660 or email her on rkeane datatech.
  • org.uk. Please be advised that we can only accept candidates who have the right to work in the UK. Alternatively, you can refer a friend or colleague by taking part in our fantastic referral schemes! If you have a friend or colleague who would be interested in this role, please refer them to us.

    For each relevant candidate that you introduce to us (there is no limit) and we place, you will be entitled to our general gift / voucher scheme.

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