Content Program Manager
London , GB
2d ago


Amazon UK is looking for a talented and passionate Program Manager with strong project management skills, exceptional attention to detail, and a love for children’s content to join Amazon Kids - the team that owns Amazon’s award winning kids content subscription service on Amazon devices and mobile.

Amazon Kids is one of the fastest growing teams within the Amazon device business. The subscription (Kids+) offers kids unlimited access to thousands of kid-friendly books, movies, TV shows, educational apps, and games in a safe environment.

Amazon Kids also includes best-in-class parental controls, allowing parents to set daily time limits or restrict certain categories like games and video while leaving unlimited time for reading.

This role will work closely with the business, technical, marketing, and product teams to manage the Kids+ catalog and help drive the content acquisition strategy.

They will become an expert in children’s content, including a deep understanding of age appropriateness, educational value and more.

This is a multi-faceted job in a fun, start-up like environment that requires flexibility, agility, creativity and a sense of humor.

Areas of responsibilities include :

  • Content Strategy : help define the content acquisition strategy, identifying trends in industry and key gaps in the catalogue, and tracking performance of existing selection.
  • Catalogue Management : Own the upload and ongoing management of content in the catalogue. Create, curate and maintain internal and customer-facing information about kids content.
  • Develop new processes and increase automation to evaluate and ingest new content.

  • Product Launches : Work closely with business, product management and technical teams to define and launch new content-related features in Kids+.
  • Support new product or marketplaces launches.

  • Content Discovery : own content recommendations featured in marketing material, press releases and customer touchpoints on devices.
  • Influence how titles are organized and shown to customer.


  • Relevant experience managing multiple projects in a fast moving environment
  • BA / BSc required.
  • Excellent oral and written communication skills.
  • Passionate about data with an ability to analyse and present information with ease. Excel proficiency a must.
  • Exceptional attention to detail.
  • Ability to conceptualize and execute projects, with strong bias for action and ability to prioritize and meet deadlines.

  • Knowledge of children’s content and popular characters.
  • Strong familiarity with mobile and digital content
  • Technical fluency; comfort identifying key technical issues, understanding their business development implications, and discussing alternative technical solutions
  • 2+ years of content management experience
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