Position at MediaCom
AnalyticsAnalyst, Connected Execution
Overview of role
Working within the Connected Execution (our Global Digital Media hub) team,our Analytics functionenables the automation of reporting and builds new measurement methodologies to predict and analyse digital media performance.
The analytics team sits as part of a wider Data Solutions functions which encompasses Insight, Automation and Ad Ops. Our mission is to put the power of data in our peoples hands, enable effective decision making and drive best in class digital paid media performance.
In this role you will build and transform existingsolutionsto capture and visualise data from the moment an advert is planned to the moment a user makes a purchase.
You will also co-create data integrity solutions with our Ad Ops team and collaborate with our insight team to design modelling solutions to better understand and optimise media performance on your assigned clients.
Some of our key clients include Adidas, Mars, Sony, Shell, Uber and Bucherer.
Reporting of the role
This role reports to an Analytics Senior Analyst.
3 best things about the job
Measures of success
In three months, you will :
In six months, you will :
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Responsibilities of the role
What you will need
Client Account Management
Operating and Technical Skills
MediaComunleashes brands growth by helping themSee the Bigger Picture. This means that we apply our unique Systems Thinking philosophy and technology to all marketing levers : media, message and data.
As a result, we design communication strategies that deliver short term results and help brands build for the future.
As part of WPP, the world's largest marketing communications services group, andGroupM, WPPs consolidated media investment management arm, we have access to the richest data, most robust benchmarks and most advanced capabilities in the market.
This helps us provide comprehensive solutions to all marketing challenges.
Our success is underpinned by our long-standing People First, Better Results culture. We know that by investing in our peoples whole-person wellbeing, careers and capabilities, we will help grow our clients businesses.
In 2021 thisapproach ledMediaComto be crowned Global Media Network of the Year byAdweekand Festival of Media Global, in addition to being Eurobests current Media Network of the Year and the most awarded agency at the WARC Media Awards.
MediaComis one of the worlds leading media communications specialists, with billings of US$17.6 billion (Source : COMvergence, 2020), employing 8,000 people in 125 offices across 100 countries.
Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony, Uber and Walgreens Boots Alliance.
To find out more about MediaCom visit us here : www.mediacom.com