PPC Manager - 12 month Contract
Sky Betting & Gaming
Leeds, United Kingdom
3d ago

We are looking for a PPC Manager on a 12 month fixed term contract who will be an integral part of our agile and fast-paced digital acquisition team working across our Gaming products (predominantly Sky Vegas & Sky Bingo.

What you'll do...

  • Responsible for digital acquisition through PPC and App leading the paid search strategy across all Gaming brands.
  • Manage campaign delivery to ensure paid search is always delivering maximum ROI.
  • Work with stakeholders to deliver projects and a strategy that identifies and realizes new campaign and commercial opportunities.
  • Manage a significant budget, deep diving into numbers making regular recommendations to enhance overall acquisition performance.
  • Management of reporting, PPC and App planning, forecasting, and invoicing process
  • Manage a positive relationship with search engine providers in order to stay up to date on upcoming changes and trends, leading on QBRs and joint business plan delivery.
  • Daily and monthly reporting on campaign effectiveness, including KPIs and recommendations on opportunities for growth.
  • Responsible for ideation, creation, implementation and ongoing optimisation of the PPC strategy and campaign performance.
  • Work to enhance our analytics capabilities through automated reporting and dashboards
  • Daily hands-on campaign management of pay per click accounts with the support of exes.
  • The role...

  • Ideation, creation, and implementation of PPC strategy
  • Driving customer acquisition through paid search and App
  • Managing a large budget
  • Daily modification of campaigns to improve ROI and performance
  • Working with the wider gaming team to deliver to projects
  • Management of relationships with search engines and App partners
  • PPC Specialist
  • Manage campaigns hands-on
  • Experience managing significant budgets
  • Great with the numbers and a strong communicator to influence and drive change
  • Highly strategic and analytical
  • Experience using Search Ads 360, Apps Flyer and Data Studio desirable
  • What you'll get in return...

    At Sky Bet we’re obsessed; obsessed with our customers, obsessed with our employees, obsessed with growing, innovating, improving.

    We’re obsessed with being the best and getting better, and now we want to be obsessed about you. For three consecutive years we have featured in the prestigious Times 100 Best Companies to Work for List, and it’s no surprise as your future colleagues enjoy a number of benefits including free Sky TV, discounted Gym membership, quality health cover & so much more.

  • Combine those perks with a culture where you feel valued as a member of a successful team, whilst still being encouraged to be yourself;
  • taking ownership of your own tasks, challenge the status quo and better yet be rewarded for doing so!

    Our People Ambition is to attract & develop diverse & talented people to meet the current and future growth needs of SB&G.

    Together, our aim is to create the Best Digital Business to work at .

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