PPC Manager
Atlanta Group
Manchester
3d ago

The Vacancy

Our PPC Manager will deliver best in class paid search, display & remarketing campaign management that brings to life Atlanta’s brand and propositions to our customers.

You will be working with the marketing team to create and optimise campaigns to drive sales, lead generation, visibility and engagement with an overall aim to deliver high quality performance to Atlanta’s suite of Insurance brands and products.

How will you do this?

Joining our Marketing team, you will be responsible for developing successful PPC campaigns to drive sales, lead generation, and engagement amongst our audiences.

You will be the marketing go-to person for creating the right search & display advertising frameworks and will set the direction for marketing colleagues and key business stakeholders to follow.

With at least 4-5 plus years’ experience in PPC & Programmatic marketing and digital acquisition, you will also be a super user of Adwords, DoubleClick, Bing Ads and other PPC platforms.

Always diligent, you will manage and optimise of existing campaigns across search and display providing analysis of current campaigns and making recommendations for improvement where needed.

You have a clear understanding of Google Analytics as you study the effectiveness and performance of programmatic display and remarketing campaigns.

Detail driven, you provide competitor insight to key stakeholders and making recommendations for new products to target via search marketing.

Diligent in your work, you will manage the spend and ROI reporting on a daily / weekly / monthly basis, providing key stakeholders with the information needed to assist operational performance.

You know how to work to a budget and deliver consistent results within it.

A relationship builder and team player, you collaborate well with colleagues across analytics, content, social and Web Development and with the wider marketing teams in our businesses across the UK.

A great communicator, you will manage weekly calls with business leaders to present performance, results and areas for improvement.

You will handle our relationships with Google, Bing and other key account managers, as well as supporting the management of an agency with a view to bring in house at a future point.

Proactive and one step ahead, you keep up with best in class digital marketing developments and strategies and drive results through use of new technologies and intuitive thinking.

This is a great opportunity join a team where you can really develop in a growing business.

Join us and be part of a family

We are one of the fastest growing insurance brokers, made up of some amazing heritage brands. With Swinton Group, Autonet, Carole Nash and Be Wiser we have over 100 combined years of experience.

Every day, our people push boundaries and go further, empowering our customers and colleagues to make big decisions. When you join us, you join our family that is always innovating and always growing.

With a relentless focus on collaboration, quality and curiosity, we help our people flourish. That’s why our people are the reason why we are the success we are today.

There’s never been a better time to become part of our story.

How we work

The world has changed how we work and so have we. That’s why we have already moved into flexible working because we understand that all important balance between work and everything else that happens outside the office.

We are flexible to your needs so you can do your best work and have fun whilst doing it.

About Us

Atlanta Group are one of the largest insurance brokers in the UK and part of the Ardonagh Group. We are an acquisitions business, formed of Autonet, Carole Nash and Swinton Insurance, which gives us over 100 combined years of experience in insurance broking.

We are so good at what we do, 2020 saw us win Personal Lines Broker of the Year Award.

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