Overview of job
We’re looking for a driven and quick-thinking Digital Planner Buyer to work on one of the most important and exciting parts of Sky’s business Sky ACQ (TV & Broadband).
The candidate should already have a base knowledge of the UK digital landscape and have experience in planning / buying digital media.
Our performance campaigns are Always On’ and heavily focused on driving efficiency through programmatic activity, so experience in DR would be preferred.
Our Planner Buyers work closely with media owners and third-party platforms for campaign management, optimisation and reporting.
Working with the Senior Planner Buyer, you will be responsible for activating our campaigns within the platforms, analysing performance, and leading on all reporting.
Reporting of the role
This role reports to the Digital Manager
3 best things about the job :
The expectation, support and tools to deliver best in class digital work across the biggest account in the UK
Working with the best talent in the industry, both internally at MediaCom and externally at Sky
Opportunity to drive performance across one of Sky’s most important product areas
Measures of success
In three months, you would have :
Mastered the basics of the Sky ACQ account and the ways of working.
Ensured an understanding of the competitor landscape
Taken ownership of our reporting processes.
Fed into response to brief presentations
Got involved in quarterly planning and helped to decide partner spends and phasing.
Become confident at activating our Social activity.
In six months, you would have :
Contributed to and supported on client calls
Started to take more ownership for briefs and recommendations
Developed a strong relationship with our more junior clients. Be their go to person for anything digital
Delivered brilliant work to the client
What you will need :
Experience of working in a media agency, within a Paid Social / Display function
Desire to drive performance and improve efficiencies
Understanding of digital principles, paid social, partnerships, mobile, data and analytics
Strong knowledge of the programmatic and paid social landscape as it relates to various channels including display, video and experiential
Strong knowledge of, and experience in multiple technology platforms : DSPs / Social Ads Managers, verification tools, viewability, analytics, attribution modelling and adserving
Proven competency in data analysis, trafficking and Microsoft Excel
Problem solving and solutions focused mind-set
Strong presentation and communication skills with excellent written & verbal English language skills / grammar
A positive and passionate approach that motivates the team around you
Independent worker who can own and manage relationships confidently
Drive to execute new ideas and be at the forefront of new industry developments
Exceptional attention to detail
Ability to train others and encourage knowledge sharing
Although we cannot make guarantees, we welcome conversations about flexible working for all roles at MediaCom London*