Programmatic Campaign Manager
IPG Mediabrands
London, United Kingdom
14d ago

ABOUT US

Cadreon is a specialized marketing services platform that integrates technology, data and inventory to manage audiences for our clients.

Ultimately owned by the Interpublic Group (IPG), Cadreon is part of media management group Mediabrands, an ecosystem of media businesses covering the traditional and digital landscape.

Cadreon employs talented professionals servicing a range of multinational blue-chip advertisers. Our work spans too many things to mention, including media planning & buying, research, and analytics.

Briefly, though, we devise multi-media communications strategies for some of the world’s most innovative and creative brands.

We are dynamic, empowered and entrepreneurial.

We pride ourselves in being an equal opportunities employer and diversity and inclusion is at the heart of what we believe in.

IPG Mediabrands are committed to increasing the diversity of our workforce and welcome applications regardless of gender identity, race, sexual orientation, disability, age, religion or belief.

ABOUT THE ROLE

Your role will be to support the Cadreon Client Services team in the account management of programmatic display, mobile, video, DOOH and ATV campaigns across brand and performance led advertisers.

KEY TASKS AND RESPONSIBILITIES

General Responsibilities

Key Job responsibilities would include, but are not limited to :

Media Plan Implementation

  • Ensure all media plan requirements are correctly implemented in the DSP consoles
  • Track, measure, and analyze early post launch campaign activities and resolve delivery and performance problems related to set up and technical issues
  • Ad Operations

  • Work directly with third party ad servers, rich media vendors, client’s, media buying and trafficking teams and internal staff on all elements related to creative specifications, submission and ad trafficking
  • Use Atlas, DFA & MediaVisor for operational purposes related to 3PAS creative generation
  • Traffic and QA online advertising assets onto DSP consoles, and follow up with Agency / Advertisers on delinquent ad creative as needed
  • Technical issues

  • Assist Campaign Management team with campaign optimizations as needed to ensure on-time and complete delivery of online advertising campaigns
  • Site Integration

  • Generate and distribute pixels / beacons according to site integration plan
  • Work closely with Client Services, clients & site management groups to have pixels / beacons implemented in advance of media campaigns
  • Manage and service clients to ensure accurate implementation, quality control and maintenance across multiple website integrations
  • Work alongside the Product Group and other departments to help troubleshoot and correct tagging complications as they arise
  • THE PERKS

    We guarantee that your career with us will be varied and exciting. Every day in this fast paced environment presents a different challenge and if you work smart and are the best at what you do, your time here will produce endless possibilities for your future.

    You will get our support in developing your skills at every step of your career journey with us. Your manager will help you create a tailored career path and through our in-

    house experts, and online performance management and learning and development tool, you will have access to a wide range of internal and external courses.

    In addition to this there are always plenty of internal sessions on the latest developments in the industry, e-learning courses, bite-

    size learning sessions and on the job training and development.

    We aim to provide all of our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency both in the UK and globally.

    When you join us, we want to make sure you feel valued and that you are rewarded for your fantastic work. So we also offer a range of benefits :

  • 25 days annual leave
  • In addition to your annual holiday entitlement, the office closes between Christmas & New Year
  • Group Income Protection after 2 years
  • Life Assurance
  • Enhanced family friendly policies
  • Group Personal Pension Plan with matched contributions up to 6%
  • Free breakfast
  • Early finish Fridays
  • Independent mortgage advice
  • Free eye tests
  • Regular Bar Night
  • Retail discounts
  • Employee Assistance Programme
  • Plus a huge number of flexible salary sacrifice benefits including Private Medical Insurance, health screening, childcare vouchers, season ticket loans, cycle to work scheme, GymFlex, and may more!
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