UX Designer
The World First Group
London, United Kingdom
6d ago


Are you ready to transform a product in one of the most interesting industries for some of the fastest-growing markets? Do you thrive on collaborating with people with strong opinions across different functions to get to the best designs?

Do you obsess over the pros and cons of flat design and how to best organise your style guides and pattern libraries?

World First are looking for an experienced UI Designer to join their expanding Product and UX team. Reporting to the UX Manager and working alongside s, Product, Managers, Business Analysts and Engineers, you will, first and foremost, be a team player who understands the value of collaboration and design critique over designing in an ivory tower.

With a portfolio demonstrating a range of visual design skills across responsive web and native apps (both iOS and Android), you will have previously created or collaborated on the creation of digital style guides and pattern libraries.

You also have an in-depth understanding of the impact of your design choices on the interface and the customer, be it colour choices, animations or micro-

interactions, and you are able to interpret Marketing brand guidelines to best fit the situation rather than be constrained by them.

Our ambition is to create a team of specialists who understand and can work across the full spectrum of UX, from discovery right through to visual design and down to A / B testing, so you will be expected to demonstrate an ability and a will to expand your knowledge and skills to go beyond your area of expertise whilst remaining the voice of UI design in the organisation.


  • Work closely with the UX Manager to create and maintain a brand new design system across web and mobile
  • Create and maintain component libraries for our web and native products using Sketch libraries
  • Own and evolve the visual design language across our products and be the visual design
  • Leading voice in the organisation, keeping abreast of web and mobile UI trends
  • Collaborate with the rest of the UX team to design new interfaces and improve upon
  • Current ones based on wireframes and / or prototypes
  • Design new interface elements such as iconography and illustrations
  • Actively seek out feedback from your peers and the wider team and participate in design
  • critiques
  • Assist your UX colleagues in running user tests, workshops and design sprints with the
  • Web and Mobile Product teams
  • Approach your design work through the eyes of the customer, constantly validating through evidence
  • Collaborate with your Marketing colleagues to ensure all designs fit into our wider ecosystem and brand proposition
  • Requirements

  • 4 years product-focused, responsive and cross-platform UI Design experience including
  • native apps (iOS and Android)
  • Excellent appreciation of typography, layout and colour
  • Significant experience working with and / or building a design system
  • Proven experience in creating UI animations and micro-interactions using your tools of
  • choice
  • Experience building adaptive prototypes using your tools of choice (inVision, Pixate,
  • Framer, Flinto, etc )
  • Experience working with Android Layouts and Xcode Storyboards
  • Proven experience in using a variety of methods to validate your design decisions
  • Ability to articulate design decisions to stakeholders with evidence gathered
  • Solid understanding of interaction design
  • A keen interest in all aspects of UX
  • Exposure to and a good understanding of Agile practices
  • Strong team player
  • Excellent problem solving and communication skills
  • Degree or equivalent qualification
  • Desirable

  • An understanding of front-end development (HTML & CSS)
  • An understanding of Living style guides
  • An understanding of using mobile digital design tool kits (sketchapp)
  • Experience working for Fintechs or the banking industry
  • li-GM1

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