IGEL is looking for a passionate, focused, and well-organised individual to join our EMEA Marketing Team and manage partner marketing for the UK and Ireland region, reporting into the
Senior Manager, NEMEA Marketing. The role involves planning, executing and delivering the channel marketing plans for the region.
Working closely with the sales leaders, and the sales and channel teams, the role is to drive pipeline and opportunities both to and with our resellers.
As the UKI Partner Marketing Manager, you will be required to primarily create and execute demand generation programs, sales acceleration activities and demonstrate leadership in
building strategic partner marketing relationships and executing on various levels of complexity.
Activate and engage with our UKI partner community, in order to support and drive partner-led demand generation programmes
Plan and execute budgeted plan for UKI channel, with continual reviews and reporting on execution and ROI of activities / campaigns
Develop channel-related marketing plans and programmes, in line with business and regional objectives, and partner capabilities
Collaborate with marketing, sales and channel teams to determine the market-, region-, and partner-specific strategies, including support / participation in local tradeshows and events
Assist with enablement to ensure that channel partners and resellers have the information and tools required, to effectively market and communicate the value of the IGEL products and services, to their customers
Share and leverage best practices from channel marketing counterparts in EMEA and North America, with the goal of driving efficiencies and best practice whilst optimising the mix of local vs.
pan-EMEA go-to-market strategies and campaigns
Perform other duties as assigned, and where required
In-country and international travel required 40%
An understanding of the IT channel business, preferably in VDI / Cloud
Knowledge in building tools and process to ensure a gold standard delivery of channel go-to-market strategies
Experience of creating marketing campaigns aligned to business targets and supported by clearly defined joint value propositions
Experience in developing scalable sales tools to support diverse channel needs
Excellent interpersonal communication skills, both written and verbal
Knowledge of CRM and Marketing tools such as Dynamics, Salesforce, Marketo or ACTON
Knowledge of Partner Tools, such as Channel Mechanics or similar
Proficient with digital and social media tools
At least 5 years’ experience in IT industry and / or channel marketing
Competitive compensation including a monthly commission package
Opportunities for growth and career progression
Pension and health cover compensation
Opportunities for further training
Modern working environment
Dynamic corporate culture
IGEL Contact :
Email : HR-UK igel.com
IGEL is an equal opportunity employer and makes employment decisions on the basis of merit. We want the best available person in every job.
Our policy prohibits unlawful discrimination based on color, creed, sex, religion, marital status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, or any other consideration made unlawful by federal, state or local laws.