Expert Project Leader/Associate Director, Next Generation Sales (DigitalBCG)
Boston Consulting Group
3d ago

Capabilities :

Big data & advanced analytics, Marketing & sales, Strategy, Technology & digital

Industries :

Technology industries

About Us

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities.

BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change.

BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures and business purpose.

We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.


BCG has a long history of driving growth by embracing innovation and new ways of thinking.Through DigitalBCG, we bring together a diverse mix of consultants and digital specialists to ensure that we are supporting our clients throughout their digital transformation journeys.

We work with our clients to fully understand the impact of digital on their business and set priorities that will transform their vision into value.

Whether it be developing new technologies to support their core business, making better use of their data, or pursuing entirely new sources of revenue, our aim is to achieve radical improvements in productivity, flexibility, and speed.

We are innovating how our clients are using artificial intelligence, robotic process automation, internet of things, personalization, blockchain technologies, and more to gain competitive advantage.

DigitalBCG encompasses a broad set of data, digital, and technology capabilities from BCG consulting teams and practices, along with our business units such as BCG Digital Ventures, BCG Platinion, and BCG GAMMA


The Next Generation Sales (NGS) topic is part of BCG’s Marketing, Sales & Pricing Practice (MSP), which leverages deep customer insight and a powerful arsenal of data, tools & analytics to inspire revolutionary thinking in all aspects of marketing, sales and pricing.

With low risk and high returns, we help digitally transform how clients go to market and generate significant value.

  • We recognise companies today are faced with the urge to improve performance with their largest customers, adapting to new buying behaviour and expectations;
  • to continuously improve sales force productivity and reduce selling costs; and to better integrate to improve performance in multichannel environments.

  • BCG’s NGS program allows our clients to address sales strategy and effectiveness by adopting new trends in data-driven selling, digitization, and selling models;
  • and balancing go-to-market innovations with traditional sales force levers in the B2B market.


    In this role you will work with clients to transform the way they : engage customers, use data and technology, structure their organizations, and acquire new skills.

    You will work to transform the traditional sales methods and functions, to a data driven sales process integrated with marketing aligned to the customer journey integrated to marketing.

    Expert Career Track consultants are vital to BCG’s ability to successfully meet our clients’ demand for deep expertise and advanced technical capabilities.

    Our Experts are driven by a passion to explore and innovate in their field. As part of our consulting cohort, they work alongside our generalist and specialty consultants to form one BCG team, capable of delivering deep strategy and technical expertise.

    Experts come from diverse backgrounds, with expertise usually gained outside of BCG in either industry, academia, or specialized consulting.

    As an Expert Project Leader or Associate Director, you will be integrated into a BCG team to leverage and apply your deep expertise on projects that reshape businesses.

    Your role in projects can vary from team management to team advisor. Managing large and complex modules within a BCG project, scoping and structuring the work and leading high-impact teams to drive results for our clients or be trusted advisor to senior clients, leveraging your expertise to add insight and drive clients toward recommendations.

    You will help build and contribute to BCG’s intellectual capital generate interest and excitement about your expertise area, and coach and mentor others, while spending significant time supporting and executing case work.

    Your Qualifications


    We’re looking for exceptional talent from consulting or industry to join us. You would typically have :

    o7+ years’ experience overall preferably with a combination of consulting and industry within a B2B data driven sales environment in Marketing and Sales at a software vendor, technology firm, SaaS organisation or similar

    oPrevious hands on experience leading sales and marketing operations including but not limited to :

    Business development and lead generation

    Developing a sales process, frameworks and methodologies

    Recruiting, training and developing a sales and customer service team

    Allocating, forecasting and monitoring Key Performance Indicators (KPIs) and sales metrics

    Managing and building key partnerships and relationships with c-suite

    Optimisation or implementation of sales stack and tools

    Building and implementing Inside Sales Centers

    oA deep understanding of the End-to-end customer journey (lead generation, conversion, customer success) and factors shaping and affecting the customer behaviour

    oAbility to question the status quo on the traditional sales function, structure, channels and process with a focus on creating a data driven sales environment integrated with marketing

    oClear track record of leveraging technology, data & predictive analytics, AI / Machine learning to create innovate solutions that drive measurable sales increases

    oExperience with implementing and integrating Sales & Marketing Technology and tools (salesforce, Gainsight, Hubspot, Netsuite, Dynamics, Adobe, Marketo, Pipedrive etc.)

    oComprehensive understanding of the technical and organizational challenges and complexity of implementing solutions

    oExcellent communication, relationship-building, team management at all level within and organisations

    oAble to think strategically / end- to-end


    Our Expert consultants within DigitalBCG are an integral part of BCG's core consulting team; you will work side-by-side with all practice areas to create value & competitive advantage for our clients.

    Your team will include senior BCG leadership, teams of BCG Consultants, and both junior and senior client leaders working collaboratively to drive the transformation to a Next Generation Sales environment.

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