Chief Commercial Officer
6d ago

giffgaff is a little different to your normal telecoms company. It s a mobile business owned by Telefonica, but is run by its members.

Sounds interesting? It is. We want people to love what they do and love what giffgaff is all about. It s important to feel that way, especially in this energetic and competitive market.

Us folk at giffgaff are a spirited and disruptive bunch, not every now and then but every day, yes, even on Monday mornings.

Each and every person, who comes and works at giffgaff must believe that we are a David amongst Goliaths in Mobile-land.

And much like David, we are successfully making a positive change.

Role Outline Your responsibilities include :

Senior member of the leadership team helping shape the business strategy and people engagement across giffgaff.

Sales Strategy & execution across Digital, Direct Response, Distribution, Indirect channels, Students and Super Recruiters.

Sim & Phones business including strategy, portfolio management, operations and logistics for new, pre-owned and trade-in.

Responsible for B2B, Commercial Partnerships and Business Development.

Providing regular sales and performance reporting against OKRs for your channels and delivering insight back to the business to inform on-going strategy and planning.

Working with internal teams, including operations, finance, business intelligence, marketing, legal, Telefonica supply chain and procurement to ensure compliance and cross-functional buy-in across all stages of delivery.

Presenting to senior stakeholders to obtain buy-in to media and creative plans / strategies for media campaigns.

Responsible for connecting giffgaff with O2UK finding synergies, efficiencies and opportunities for growth across Sales and Marketing

The Team

Reporting to the CEO and Responsible for 17 people. 7 Phones and Distribution, 8 on Digital Media, 1 Trading Manager, 1 Head of Business Development.

Also work with 3rd parties and Specialist agencies for Media, SEO, Students, Distribution, Research, Logistics, Phone supply and recycling,

Budgets The role involves managing a budget of £15 - £20m per year.

Skills and Experience Strengths should be focussed on the following areas :

Commercial / Sales ownership of customer acquisition

Channel strategy. Digital marketing and Retail Distribution

Mobile ranging, sales and promotion.

Innovation and entrepreneurship

The above experience should be primarily gained in ’Business to Consumer companies


The giffgaff team is relatively small and the culture is that of a dynamic, mid-size, growth business. The giffgaff office is separately located from Telefonica in offices in Uxbridge.

There is a strong focus on achieving results by making decisions and acting quickly to implement in a flexible way. Much of what giffgaff does has not been tried before - you will therefore have to be comfortable with uncertainty.

The upside is that you are empowered to make decisions in developing our business.

Candidate Background

Likely to have experience in an online technology, mobile or service orientated consumer industry.

Likely to have been involved in a start-up or early life business where pivoting has been required.

Demonstrable experience of building a brand and managing it end-to-end’

Personal Attributes, Leadership Competencies / Management Skills / Communication & Interpersonal Skills

Highly user centric. Always asking the question who is our member and how can we look after them?’

Ability to delegate and take responsibility for your decisions in a fast moving environment

Strong team manager, motivator and developer of people and their abilities

Strong communicator with gravitas and a natural business leader

Collaborative and accustomed to environments where there is no room to hold a grudge

Flexible in stance and ability to understand, absorb and react

Strategic thinker with bold ambition

Natural ability to analyse performance accurately

Energetic, charismatic, collegiate and creative

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