Promotions Manager
Groupon, Inc
London
6d ago

Can you find and solve problems we haven't discovered yet?

Groupon’s mission is to become the daily habit in local commerce and fulfill our purpose of building strong communities through thriving small businesses by connecting people to a vibrant, global marketplace for local services, experiences and goods.

In the process, we’re positively impacting the lives of millions of customers and merchants globally. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-

taking and celebrates success. If you want to take more ownership of your career, then you're ready to be part of Groupon.

The Pricing & Promotions International team implements and subsequently analyses the efficacy of our promotional strategies throughout EMEA and APAC.

As a Promotions Manager, you will be responsible for the management and evolution of all product and order discount-related initiatives.

You'll have the opportunity to support all of Groupon's lines of business (Local, Goods, Getaways, and Events) by partnering with multiple functions : merchandising, finance, marketing, inventory, and legal.

By building a pre-qualifying process to help identify which products will be top performers, you will measure the success of all promotional strategies and understand the true impact of promotional activity.

Regular monitoring of the market to understand competitors’ promotional activity will also be important. You will have the luxury of building a promotional strategy from the ground up that protects Groupon from being over-

reliant on promotional activity in order to maintain weekly sales targets. Focusing on the delicate balance of spending OD on activating customer versus keeping our loyal customers happy.

We're a "best of both worlds" kind of company. We're big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

We're curious, fun, a little intense, and kind of obsessed with helping local businesses thrive. Does that sound like a compelling place to work?

You’ll spend time on the following :

You will define, analyse, and review business metrics to continually evaluate and refine promotional practices, tactics, and strategy

Drive the implementation of tactical and strategic promotional initiatives and strategy changes, addressing process, technical requirements and change management

Provide inputs to the promotional roadmap, ensuring promo systems support implementing the planned promotional strategy and process changes

Lead weekly reviews of promotional strategy

Propose and present changes to promotions to leadership to deliver sales plan and project impact to monthly sales / discount rate and gross margin targets

Lead weekly system promotional changes for all product areas by partnering with relevant merchandising teams and owning weekly approval processes

Own all relevant templates relating to the pricing and promotion strategy proposing meaningful updates to improve reporting and drive efficiencies

Collaborate with pricing, merchandising, and marketing teams to understand the impact of direct and cross elasticity on promotional performance

Work closely with pricing counterparts to utilise elastic data derived from historic transactional data and other sources

Ensure all promotions are legal, logical, effective, and competitive within the international marketplace

We’re excited about you if you have :

2+ years of promotional experience within an online retail environment

Experienced trade planning background for a FMCG business

Previous experience of Co-Op and Vendor Funded Marketing within a commercial environment

Bachelor's degree in Business, Management Science, Mathematics or Economics required, Master's degree a plus

You can eloquently communicate goals, plans, and strategy across all levels of the business

You have a builder mentality; you identify problems quickly and are eager to build solutions from scratch, not just improve on others' work

Promotional consultancy experience useful

1+ years of Project Management experience

Bonus points awarded for advanced Excel, SQL, data visualisation and Tableau skills

Groupon is an equal opportunity employer.

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