CRM marketing Manager - Required for this niche travel company based in central London. They are looking for an experience CRM marketing manager from the travel industry and will pay up to £40,000 plus benefits.
A mix of office and home based.
CRM marketing managers duties
UK / EMEA SalesForce SuperUser / local DPO
Data selection and formatting to execute targeted and segmented DM and email campaigns
Track and monitor performance of activities, providing regular ROI reporting
Working with global CRM team and CSC to ensure database hygiene, admin and management tasks are carried out on a regular basis
Ongoing management of the contact strategy, and map customer touchpoints and booking journey
Provide regular updates on planned CRM activities, and align with offline and digital activity
keep up to date with latest CRM developments, recommending and implementing process improvements where appropriate
Aware of latest legislation relating to direct marketing, including the DPA and GDPR
Close internal interaction with local marketing team and global CRM team
CRM marketing managers skills required
Strong background in a relevant CRM role, this must be in the travel industry
Qualification in marketing
Expert knowledge of SalesForce & Marketing Cloud
Commercial understanding of how data contributes to results
Good knowledge of relevant data legislation
Professional level in Microsoft Office
Analytical in approach
Mixture of office based and homeworking
Benefits including pension and healthcare after 3 months probation
If you are interested in the above role please send your cv to quoting DT55209
Don't keep a good thing to yourself
We grow our business through referrals, so please don't keep us to yourself. If you think we're doing a good job and know of someone who would benefit from our services, please pass on their name and number to me and I promise we will follow it up. Many thanks.
C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates.
For more opportunities, please visit www.candm.co.uk