We’re looking for a data-driven, entrepreneurial and creative UK Marketing manager. Come join at the ground floor of Turo’s UK operation, help create a successful launch and accelerate our growth by driving local marketing efforts on a variety of web, mobile and offline channels.
You will work closely with our Marketing team in San Francisco and local agencies to define local user acquisition & retention strategies, to identify expansion opportunities, to use data to optimize campaigns and to drive UK campaign localization.
This is a unique opportunity to join a small team building something great. You will have a direct impact on growth in a technology company that is disrupting a multi-
billion dollar industry and pioneering the sharing economy.
Sound like a good fit? Then read on
Oversee offline activity in the UK : drive brand awareness and consideration through traditional channels : events, partnerships, above and below the line
Drive and own local user acquisition and retention efforts on a variety of channels (Google, Facebook, Instagram, Twitter, email, etc.
and platforms (Web, Mobile), working closely with agencies to deliver results
Define local strategies, launch new campaigns and optimize existing ones through direct campaign execution or collaboration with our central marketing team and our marketing agencies
Own campaign localization process : messaging, segmentation, etc.
Monitor and analyze performance metrics of paid campaigns (LTV, CPA, etc.) and optimize to achieve ROI-positive results within each channel and across platforms
Collaborate with designers & copywriters to produce high quality creative and ad copies
Report on strategic insights that can be leveraged across the team and the entire organization, such as best performing messaging, audiences, and more
Education in Business, Marketing, or related disciplines
3+ year experience in Online Marketing, Growth, Strategy Consulting in the technology / e-commerce industry, or related
Strong experience with self-serve platforms (Facebook, Google, Twitter, etc.) and third-party analytics packages (Google Analytics, Flurry, Optimizely, etc.)
Familiarity with Excel, and relational databases
Proficient in conducting detailed data analyses and using metrics to drive business results
Excellent creativity, sense of visual design, and ability to produce compelling copy, with great attention to detail
Positive mental attitude, high energy, high integrity, enthusiastic, down to earth, pioneering, sense of humor, and a commitment to our mission
Ability to thrive in a dynamic startup environment; you’ll have guidance when you need it, but you’re also goal oriented and can execute without close supervision
Competitive salary and meaningful equity
Four weeks paid time off, volunteer time off, generous parental leave
Weekly team lunch
Company-sponsored happy hours and team events
Turo owner matching and vehicle reimbursement program
Turo travel credit every month
We're an equal opportunity employer and value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
When in doubt, please apply!