Through ongoing training and education of ECPs, to influence the prescribing habits of contact lens practitioners to stimulate growth in CooperVision sales and to provide clinical support to both external and internal customers of CooperVision.
Support optical stores through delivering clinical, product, communications and business training to drive behavior change and sales growth.
The training may happen in or out of practice
Actively partner customer business teams to offer optical clinical and training support Delivery of training programmes for key accounts, and tracking KPIs to demonstrate impact
Deal with fitting issues that arise from eye-care practitioners, either directly or through training of appropriate staff
Work as a team to develop trialing programs to support CooperVision product know how and contact lens category growth.
Assist in the management and delivery of clinical trials, early access trials, and practitioner surveys
Present or provide support at any external or internal training event, tradeshow, training centre, conferences, seminars
upport marketing in product communication materials to ensure eye care practitioner engagement
Contribute to development of and delivery of training programs for sales force induction and ongoing development.
Regularly co-travel with sales force to support in the development of their clinical knowledge
Keep up-to-date & proactively report on market trends and news and competitor activity
Keeps up to date with contact lens fitting, clinical practice and the latest on training and coaching approaches.
Support the clinical training / education of appropriate CooperVision staff
Attendance at CooperVision meetings as required internal or external or both supporting by way of clinical advice
Demonstrated skills in contact lens patient management
Proven knowledge and experience in contact lens fitting and related activities
Wide knowledge of CooperVision products as well as wide knowledge of contact lenses and related products across the entire market
Extensive experience of working in a leading edge practice
Strong presentation and communication skills, both verbal and written
Strong organisation and time management skills
Strong cross functional team worker
Ability to work under pressure and to deadlines
High-energy self-starter as well as collaborative team player
Proven ability to effectively communicate cross functionally within company and the customer
Maintain high levels of personal commitment, work ethic and professionalism to reflect service
CLO or Optometrist is essential
Proven track record of clinical experience in fitting and managing contact lens patients on a day-to-day basis